Media & AV

The plan drafts itself. The numbers stay honest.

Channel strategy, flighting plans, personas, scripts, treatments, and storyboards — drafted from the client's own context and priced from sources, never invention.

Two gates, two artifacts.

Real media planning runs through two client gates: the strategy deck earns agreement on direction, then the flighting plan commits money to weeks and channels. Tempera drafts both — and both stop at a human sign-off.

The media planning sequence: the strategy deck clears a client gate before the flighting plan commits money to weeks and channels, and the plan clears a second gate with the planning director and the client.

The frameworks planners build decks from.

Stop / Start / Continue
What last period tells you to drop, begin, and protect.
From → To
The shift each channel has to make, stated in one line.
The mapping matrix
Audiences × channels, with a job in every cell.
Persona cards
Audiences drawn with media habits, not just demographics.
The flighting timeline
The budget laid across the weeks of the campaign.
The content calendar
The publishing cadence, committed to dates.

Each one is a briefing scaffold in the Media & AV pack — a structure to fill in, not a blank page.

The AI drafts the plan. It cannot invent a rate.

Every figure carries its source: rates come from the material you provide, assumptions are labelled as assumptions, and the arithmetic is computed by code — the model is never allowed to emit a total. Workbooks land with live formulas, so stated totals must equal their parts.

Real deliverables

Not chat responses. Deliverables.

Structured outputs with the integrity checks your clients' money deserves — live-formula spreadsheets, sequenced storyboards, flighted plans.

A live-formula workbook — totals close, source cells stay attached, one set of numbers.
Scene list to rendered frames to a client-ready board — budget-gated before every frame.
A dated channel plan — spend lands in named weeks only after the client gate clears.

From approved idea to pre-production pack

AV pre-production follows the fixed path — each step reviewable, each step feeding the next.

The six-stage AV pre-production pipeline — creative brief, concept territories, AV script, treatment, storyboard, then the pre-production pack — each stage feeding the next.

Quick answers

All questions
01
Can the AI invent rates or figures?
No. Figures trace to the rate cards and sources you provide, assumptions are labelled, and totals are computed by code — the model may not do the arithmetic.
02
What's in the Media & AV pack?
A curated set of deliverable types: media briefs, channel strategy, media plans with flighting, concept territories, AV scripts, treatments, personas, channel reviews, content calendars, media strategy decks, and competitive analyses.
03
Which formats do plans ship in?
Live-formula XLSX workbooks — or native Google Sheets with the formulas intact — plus PDF and PPTX for the decks around them.
04
Can a planner override the recommendation?
Yes. Tempera drafts the recommendation and shows its sources; the planner owns the judgement, can revise any assumption, and records the decision at the gate.
05
Does it handle AV pre-production too?
Yes. Approved ideas move through concept territories, script, treatment, storyboard, and pre-production pack — each as a reviewable artifact, never a loose chat response.

Media & AV

The AI drafts the plan. It cannot invent a rate.

  1. 01

    Strategy deck → client gate

  2. 02

    The AI drafts the plan. It cannot invent a rate.

  3. 03

    Flighting plan → planning director + client gate

  4. AV pre-production follows the fixed path — each step reviewable, each step feeding the next.

Channel strategy, flighting plans, personas, scripts, treatments, and storyboards — drafted from the client's own context and priced from sources, never invention.

Prove it on one client

See one client move from context to approved work.

Run a real brief through Tempera in mock mode. Follow it from grounded options to a named human verdict and client-ready work.

No AI keys. No card. Nothing reaches a client without review.